Jon’s Blog

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Puyallup Main Street Hosts “New Rules of Small Business” Workshop After Pandemic Delay

What was supposed to happen in 2020, finally happened on October 5 with business owners from the City of Puyallup, Main Street Directors from multiple downtowns, and business owners from all over the State of Washington joining me for my “New Rules of Small Business Success” 1-day, in-person workshop. There aren’t a lot of in-person…

California SBDC Brings “New Rules of Business Success” Training to California Entrepreneurs and Business Owners

Rob Taylor had decided to take his three-location Stafford’s Chocolates business to a higher level, so when the Central California Small Business Development Center offered a 2-week class conducted by Jon Schallert, Rob signed up immediately. “Jon really helped me to re-evaluate my entire business,” said Taylor, who bought Stafford’s in Porterville, California ten years…

Kansas Department of Agriculture Hosts Destination Business Workshops to Assist Rural Towns and Business Owners

The Kansas Department of Agriculture is partnering with Jon Schallert to present his two-day “New Rules of Business Success” workshop in Abilene on October 7-8, focusing on his strategies for making independent businesses and towns irresistible to both local consumers and long-distance visitors. “Our big push right now is how do we help our rural…

The importance of celebrating your successes

Last Thursday I spent the day in Marshall, Michigan, speaking to nearly one hundred business owners from all over the State. Some owners drove in from over 4 hours away to spend the day learning how to turn their businesses into Destinations, capable of pulling in customers from far outside their marketplaces and keeping the…

The Power of a Historic Building

Note from Jon Schallert: If you received my email newsletter, there is an obvious grammatical error in the 3rd paragraph.  Read down to the bottom of this blog and you’ll learn why it’s there. Most of you know that our company is located in Colorado, but did you know our company has its offices in…

Destination Wyoming Main Street: Four towns, four days, and 1,200 miles

In late April and early May, I’ll be taking my longest-ever speaking road tour – four towns, four days, and 1,200 miles to talk to business owners and community leaders in the small cities and towns spread across Wyoming. The state has plenty of nationally-known tourist destinations, such as Yellowstone, Devil’s Tower, and Jackson Hole,…

Destination BootCamp class April 2017
Sure, Retail’s tough. And here’s how to succeed at it.

Not a week goes by without someone saying to me: “Retail’s tough.” I hear it from developers, bankers, downtown directors, and business leaders.  They say with a “That’s just the way it is” sigh. Want to know how independent retailers today thrive? Here’s how: At the invitation of Suzanne and Jim Sereff, owners of the…