If They Stop Here Once,
I'll Sell Them 'Year-Round

Many businesses rely on tourist-related traffic. Jon Schallert's trademarked 14-point process for reinventing a business into a consumer destination can be used by any business, destination resort, or tourist attraction to reinvent tourist marketing.  Convention and visitor bureaus and tourist related associations find this motivational keynote relates to the operations of all entrepreneurs, retailers, and restaurant owners, who are trying to attract more customers and tourists through their doors.

Attendees will leave with a new understanding of Jon's Destination Business strategies and tactics, and many of the typical, overused methods tourist-related businesses capitalize on to increase customer traffic.  Attendees will understand why waiting for "Big Brother" to create a tourist marketplace is not advantageous to the aggressive entrepreneur, and how all tourists are not created equal.  Marketing differentiation will be discussed, showing the pros and cons of multiple marketing tactics.

To learn about Jon's other speaking topics, click here.